Les Soeurs en Vrac is a famous company specialized in bulk sales of spices.
*Social Media Marketing strategy
*Social media management
Problem: The brand had no presence on social networks and did not know how to enter a digital world.
Goals: Promote and make the product known to a younger clientele and retain existing customers. Build a community on social media.
Our solution: The challenge was to create a community and spread a nice and modern message. COVID-19 has pushed people to cook at home, to create, to innovate. Les Soeurs en Vrac had the right products to adapt to growing consumer demand. So we had to find the right speech and create visual and written content on their new social networks.
We achieved our goals, by creating an original and attractive strategy by staging the brand’s products: we organized photo shoots to highlight the spices, we cooked to create Reels videos to bring the products to life through recipes. We have built a solid storytelling to make the brand memorable.